Jeremy Leung is an illustrator, animator and art director in Brooklyn, New York. Previously at The Wall Street Journal and Institutional Investor. You can contact him at hi@jeremyaleung.com

Amazon Web Services

Illustrated Brand System

Tech

2024




Foundational Models: Represents a core structure that synthesizes disparate data into outgoing streams, striking a balance between vibrant, controlled complexity and authoritative expertise.
Fine Tuning: Streamlines diverse inputs into a unified, focused visual form, bringing clarity and refinement to complex system operations.
Continued Pre-Training: Uses dynamic strips in constant motion to demonstrate continuous learning and fluid data processing.



Commissioned by AWS (Amazon Web Services) and Jacky Winter. This project establishes a library of custom illustration assets designed to humanize technical topics and translate them into visual brand stories. Building on the AWS brand system created by the GBCE Team, my work embraced a dynamic personality to expand visual expression and vividly communicate the narrative behind AWS products and technology.
Jacky Winter Agency Producer: Claire O’ Boyle
Program Manager: Travis Hawkins
Creative Director:  Ngaio Parr
Senior Designer: Cymone Wilder